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"White Listed Delivery Service" Buy Email List, Internet
Advertising Traffic Marketing, SEO, SEM, Blogging, Back Links,
Search Engine Submission, Buy Zip Code Email Addresses, Bulk
Email Delivery, Video Landing Pages, Lead Capture Pages, Google
PPC Campaigns, and Ezine Articles Submissions, are some of the
Internet Industry slang describing our services.
Email Whitelist Definition:
An e-mail
whitelist is a list of contacts that the user deems are
acceptable to receive email from and should not be sent to
the trash folder.
Spam
filters that come with e-mail
clients have both white and black lists of senders and
keywords to
look for in e-mails. If a spam filter
keeps a whitelist, mail from the listed e-mail
addresses, domains,
and/or IP
address will always be allowed.
Some Internet
service providers have whitelists that they use to
filter e-mail to be delivered to their customers. ISPs
receive requests from legitimate companies to add them to
the ISP whitelist of companies. Companies either pay for a
time period to be allowed to e-mail their customers or the
companies pay per complaint received by the ISP from their
customers. These payments per complaint increase
incrementally: ie. The first 10 complaints are $10 each. The
next 10 are $20 each. These funds are then used by the ISPs
to fund anti-spam programs to prevent unwanted
e-mail.
If a white list is exclusive, only e-mail from those on the
white list will get through. If it is not exclusive, it
prevents e-mail from being deleted or sent to the junk mail
folder by the spam filter. Usually, only end-users would set a
spam filter to delete all e-mails from sources not on the white
list, not internet service providers or e-mail
services.
Using whitelists and blacklists can
assist in blocking unwanted messages and allowing wanted
messages to get through, but they are not perfect. E-mail
whitelists are used to reduce the incidence of false
positives, often based on the assumption that most
legitimate mail will be from a relatively small and fixed
set of senders. To block a high percentage of spam,
e-mail filters have to be continuously updated as e-mail
spam senders create new email addresses to e-mail from or
new keywords to use in their e-mail which allows the
e-mail to slip through.
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